APC offers minimalist casual wear, mainly denims and jeans designed by Jean Touitou.

The brand is probably more popular in Tokyo than in Paris. The jeans on offer come in a wide array of cuts, washes, and denim variants. And don’t miss his classic black coats.

Accessories and children’s wear are also available and almost everything is also online via http://www.apc.fr/.

APC collections are also now available at larger department stores and multi-brand stores worldwide including Le Printemps and Le Bon Marche in Paris as well as at the iconic Colette.