L’Eclaireur is true to its name “guiding light” – it brings the fashionista brands and clothes that are truly progressive, talented and provocative, and has been doing so for over a quarter century.  The original store on the Champs Elysee helped bring to light brands such as Hogan and Tod’s.  Now with five locations across Paris, each boutique opens up a lifestyle with a mix of fashion, furniture and design with big brands and the up and coming talent.  There is also now a companion store for men in the Marais, so you might want to pick that location if you have a man in tow.   For some though, the hard to find shop on Rue Herold is more personal and truly exemplifies the shopping experience.