Giambattista Valli has taken the fashion world by storm.

Only 3 years ago in March 2005, the Roman designer presented his first solo collection. A graduate from London’s Saint Martin school, he started his fashion career as designer in Fendi and Ungaro where he became Art Director in 2001. His Ungaro’s haute couture experience pervades Valli’s collections which are in fact closer to couture than to ready-to-wear. Short and lighthearted cocktail party dresses are the main staple of Valli’s proposal and have conquered young A list socialites such as Eugenia Niarchos, Tatiana Santo Domingo and Margherita Missoni as well as Hollywood celebrities from Penelope Cruz to Cameron Diaz. Apart from his beautiful creations, Valli counts on a lesser known but equally effective weapon: Justo Artigas, the person who has been “placing” Giambattista Valli’s dresses among celebrities and the one who makes sure the front row at Valli’s fashion show is full of famous faces.